Progress over pressure
Useful change grows from small steps that fit real life.
Independent Swiss brand
Small companions for everyday moments.
Social Habits builds focused, character-led apps for routines, cooking, memory and small moments of progress without pressure.
Brand Home
A quieter way to stay with what matters.
We build small apps that feel warm, focused and easy to return to. The point is not to push harder. It is to make useful everyday actions feel personal, light and worth coming back to.
Brand Principles
What Social Habits stands for.
Focus over noise
Each product has a clear purpose, a calm surface and little else.
Return over hype
We care about tools people can come back to gently, day after day.
Personality over sterile utility
Characters make routines feel human, memorable and a little kinder.
Companion Worlds
Three expressions of the same calm idea.
SteadyTurtle, Memo Mind and Hoppy Eats are separate product worlds. This is where they meet as part of one brand language: useful, gentle and character-led.
SteadyTurtle • Turtley
Slow habit care for steady routines.
A patient companion for realistic daily habits, gentle streaks and progress that can survive ordinary days.
Visit SteadyTurtle
Memo Mind • Memo
Playful memory moments with a friendly face.
A light companion for quick focus, pattern recall and small moments of mental play.
Visit MemoMind
Hoppy Eats • Hoppy
Healthy cooking with a joyful kitchen companion.
Hoppy helps you discover simple, nourishing meals and makes healthy cooking feel bright, easy and fun every day.
Visit HoppyEatsAbout Social Habits
Small, focused digital products from Switzerland.
Social Habits is an independent Swiss studio building small companion apps with a long-term view. We believe digital products can be useful without becoming loud, demanding or overbuilt.
Each companion world has its own character and purpose, but they share the same foundation: warmth, focus and everyday progress without pressure.